The GGSC Is Hiring an Education Marketing Specialist!

September 16, 2026

The Greater Good Science Center at UC Berkeley (GGSC) is hiring an Education Marketing Specialist to support our mission of building kinder, happier schools where everyone belongs.

To apply, visit the public job posting. Current UC Berkeley employees should apply through UCPath.

You can also find the position through UC Berkeley’s Jobs page by searching for Job ID: 88839. Applications must be submitted through the UC Berkeley Jobs system in order to be considered.

We strongly encourage you to apply by October 1, 2026.

About the Greater Good Science Center and the Greater Good Education Program

The Greater Good Science Center at UC Berkeley (GGSC) studies the psychology, sociology, and neuroscience of well-being and teaches skills that foster a thriving, resilient, and compassionate society. Over more than two decades, the GGSC has provided a bridge between scientists and the public, turning research findings into practical resources that support well-being for all. Since its founding, the Center has highlighted the importance of building social connection not only within communities but across groups, offering practical strategies for overcoming bias and prejudice, expanding one’s circle of care, and promoting diversity, inclusion, and belonging.

The GGSC’s Greater Good Education (GGE) program gives education professionals practical, scientific insights that help them bring the science of well-being and flourishing into their lives, schools, and classrooms. It draws on disciplines such as social-emotional learning, mindfulness, character education, and related topics. GGE’s goal is to help education professionals better understand the roots of kind, helpful—or “prosocial”—behavior and emotional well-being and how they can build those skills in themselves, their colleagues, and their students.

GGE resources include our pioneering Greater Good in Education website, which offers more than 350 actionable, research-based practices and has engaged several million users; a suite of online courses that support student and educator well-being; Greater Good articles that share the latest education-related research and its practical application in classrooms and schools; and Greater Good Educators, a community of practice program that brings together educators from around the world to learn with and from each other about the keys to individual and collective well-being in education.

The GGSC’s organizational culture prioritizes independence, rigor, and the well-being of its members. Staff members enjoy autonomy and flexibility while working in a culture that encourages teamwork, connection, and collaboration. The GGSC welcomes a diversity of experiences and perspectives to inform its work and strives to operate internally by the values that drive its public-facing programs: empathy, compassion, joy, forgiveness, appreciation, and cooperation. Recognizing that the science we cover has been shaped by systemic biases and inequities, we aim to address and correct for these prejudices whenever possible—a goal on which we elaborate in Greater Good’s Diversity Statement and Greater Good in Education’s Commitment to Diversity, Equity, and Inclusion.

About This Position

We are seeking a part-time (50%) Education Marketing Specialist to support our mission of building kinder, happier schools and classrooms where everyone belongs. The ideal candidate will have a strong background in mission-driven marketing, metrics, content creation, and cross-functional collaboration.

The primary responsibility of the Education Marketing Specialist is to develop and execute marketing strategies to promote Greater Good Education’s (GGE) various offerings, especially to meet registration and engagement goals in GGE’s professional learning programs, such as our communities of practice.

The Education Marketing Specialist will focus on strategizing, designing, and packaging multimedia marketing content for outreach to PreK-12 schools and districts, educational organizations, ministries of education, and beyond, and on analyzing the impact of GGE marketing campaigns. Their work will help connect schools with the GGE’s evidence-based resources and create meaningful pathways for educators, schools, and districts to enroll in or adopt GGE programs. Under the supervision and guidance of the Education Director, this position will collaborate closely with the education team to grow and sustain enrollment numbers in Greater Good Education communities of practice, grow new GGE initiatives, increase overall engagement with GGE, draw on data from marketing campaigns to inform GGE’s overall marketing plan, and make a lasting impact on the well-being of school communities.

Responsibilities

  • Design and execute promotional campaigns (email, social, paid) to drive registration for Greater Good Education (GGE) communities of practice and other education programs, in coordination with the Director of Education Partnerships and the Communications Specialist.
  • Monitor enrollment and engagement data across marketing campaigns to inform updates to the marketing plan and to provide summaries for reports to funders.
  • Build and manage a quarterly registration-focused marketing funnel for Greater Good Education communities of practice.
  • Create sales materials—one-pagers, program overviews, pitch decks—that the Director of Education Partnerships can use in district and partner conversations.
  • Create and manage branding and creative for education program offerings and collateral, aligning with GGSC brand guidelines and working with the GGSC’s marketing team, designers, copywriters, and consultants as needed.
  • Promote new Greater Good Education (GGE) articles and practices, and repurpose existing content — videos, articles, and other materials — into new formats (e.g., clips, social posts, newsletter features, blog posts) to extend the program’s reach and maximize its impact across channels. (As time allows)
  • Support strategy for GGE newsletters, social media channels, and advertising campaigns, using metrics to inform testing and growth. (As time allows)

Required Qualifications

  • Bachelor’s degree or equivalent industry experience in marketing or related field. Strong background in managing multi-channel digital marketing campaigns, ideally within nonprofit, mission-driven, or cause-based organizations.
  • Experience designing flyers, packages, downloadables, digital ads, and other marketing collateral, using software such as Canva, Figma, applications in the Adobe Creative Cloud, and/or other tools. Exceptional writing skills.
  • Experience with newsletter marketing, including building newsletter journeys and audience segmentation, using MailChimp or similar platforms.
  • Experience using online analytics tools to drive the design and execution of marketing campaigns. Strong understanding of the marketing funnel, with demonstrated ability to drive conversions. Strong collaboration and communication skills.
  • Deep interest in supporting the well-being of education professionals, students, and school communities.

Preferred Qualifications

  • Experience creating and/or editing short videos and other media for marketing purposes. Experience using social media platforms—such as LinkedIn, Instagram, Facebook, Threads, Pinterest, Bluesky, and others—to build community, grow audience, and drive engagement.
  • A strong understanding of the education ecosystem in the U.S. and abroad, including schools, districts, and national and international educational organizations.
  • Experience selling or supporting professional development programs at the district or school leadership level.
  • Familiarity with funding sources (state, regional, federal, or international) for professional development for education professionals.

Salary & Benefits

This is a part-time (20 hours/week) Career position eligible for UC benefits. For information on the comprehensive benefits package offered by the University, please visit the University of California’s Compensation & Benefits website:

Under California law, the University of California, Berkeley is required to provide a reasonable estimate of the compensation range for this role and should not offer a salary outside of the range posted in this job announcement. This range takes into account the wide range of factors that are considered in making compensation decisions, including but not limited to experience, skills, knowledge, abilities, education, licensure and certifications, analysis of internal equity, and other business and organizational needs. It is not typical for an individual to be offered a salary at or near the top of the range for a position. Salary offers are determined based on final candidate qualifications and experience.

The budgeted annual range the University reasonably expects to pay for this position is $82,800 - $85,000. These figures represent the full-time equivalent (100% FTE) annual salary range. Compensation will be prorated based on the appointment percentage.

How to Apply

To apply, submit your resume and cover letter through the appropriate UC Berkeley Jobs posting:

Applications must be submitted through the UC Berkeley Jobs system in order to be considered.

The First Review Date for this job is September 29, 2026. Applications will continue to be considered through October 2. Applications will be reviewed on a rolling basis after that, until the position is filled. Due to the high volume of applications that the GGSC typically receives, only applicants selected for an interview will be contacted.

Equal Employment Opportunity

The University of California is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected status under state or federal law.

 

 

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